THE TOYWAR-STORY: the TOYWAR.com resistance shelter was installed in november 1999 to protect etoy from aggressive take-over attempts and to recruit TOY.soldiers and journalists for the historic domain name battle between the etoy.CORPORATION (legendary internet art giant, incorporated 1994) and eToys Inc. ( market cap. at this time: more than 8 billion dollars). after the etoy.SHAREHOLDERS (art collectors and fans) rejected a ridiculous offer of $516,000 for the etoy.BRAND (registered TRADEMARK for experimental entertainment and cultural business operations), eToys Inc. filed a naive lawsuit against etoy. the toy retailer accused etoy of unfair competition, trademark delusion, security fraud, illegal stock market operation, pornographic content, offensive behaviour and terrorist activity.
TOYWAR.COM
http://history.etoy.com/stories/entries/49/
Δεν υπάρχουν σχόλια:
Δημοσίευση σχολίου